Get operational clarity that ensures every week, month, and quarter is building the right growth.

Strategy2GO™ takes your vision for your design business and gives you a clear path of action steps for realizing it. No wasted time and energy. No missteps. Just clear, calculated decisions that support your real life.

If the tasks on your plate aren’t moving your design business forward, they’re holding you back.

Your business is growing and thriving, but managing it still feels unclear… not to mention the drain you feel on your own time, energy, and attention.

  • Operations are getting more complex

  • Growth is making you feel stretched…

  • …or keeping you stuck in a revenue plateau

  • Competing “priorities” make you feel scattered

  • You’re often a bottleneck for your team

  • There’s too much juggling and not enough living

Our Strategy2GO helps you save time, energy, and resources by focusing your attention on the right actions and timing. It’s a roadmap for moving toward your goals — the business ones and the personal.

“THE MOST DETAILED, STRATEGIC PLAN”

“As we found ourselves redefining our niche market and growing our mother-daughter legacy business in the last few years, we knew we needed a plan. We thought we understood a strategic plan—goal setting, right? After a deep dive with Michele and Scarlet Thread Consulting, we now have the most detailed, strategic plan that combines our values, mission, vision, and the steps to drive BMD to become the company we dream of.”

– Beth Meyer, Beth Meyer Designs

With Strategy2GO™, you’ll walk away with renewed clarity and purpose:

CLEAR REVENUE AND GROWTH PLAN

  • What your business is working toward

  • Whether your current model supports your goals

  • Your ideal structure for revenue, projects, and team

ANNUAL PRIORITY HIERARCHY

  • Focus areas for highest impact (hiring, leads, etc.)

  • What can wait or be cut entirely

  • Your best order of operations

QUARTER BY QUARTER DIRECTION

  • What to focus on in each phase of the year

  • Best areas to invest your time and resources

  • KPIS to measure to judge progress

IMMEDIATE ACTION STEPS

  • How to get time back right now

  • Changes that can have immediate impact

  • Strategic focus to guide every decision

These insights will save you countless hours (and dollars) on activities that feel “urgent” but don’t really serve you. You’ll move forward throughout the year with calm, focused intention.

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As part of Strategy2GO, you’ll also receive:

6 Months of Metrique Solutions Financial Software

($1,374 value)

Access to Two Essential Courses: Solid Foundation & Create with Intent

($9,000 value)

“MANAGEABLE, EASY STEPS”

“Michele takes the multitude of complicated challenges of entrepreneurship and breaks them down into manageable, easy steps. If you are trying to figure out whether she is the right fit, stop reading and go sign up for something she offers.”

– Kacey Graham, Interior Designer

If you’ve felt stuck for too long, plagued by indecision, or like you’re “spinning your wheels,” Strategy2GO™ is for you.

Schedule a Consultation »

Your Strategy2GO Experience

Step 1: Pre-Work

You’ll complete a curated set of questionnaires and watch short educational videos that set the groundwork for our analysis and your own long-term takeaways.

Step 2: Strategy Session

In a powerful, live Strategy Session, Michele walks through your business vision, refines your goals, and evaluates what’s working and what needs to shift.

Step 3: Custom Plan

After your Strategy Session, Michele builds your Business Plan. You’ll receive it alongside a video walking you through everything — to rewatch again and again!

Strategy2GO is for you, if…

You want quick, actionable solutions to your challenges.

You’re tired of one-size-fits-all advice.

You’re ready to invest in clarity, structure, and strategy.

You prefer expert support over DIY frustration.

You value your time and want results, fast.

Schedule a Consultation »

FAQs

  • You’ll get one complete Business Plan detailing clear business objectives, prioritized quarterly goals, specific action steps and timelines, strategic focus areas for profitability, growth strategies, and more. You’ll also have access to 6 months of Metrique Solutions financial software and all of Michele’s courses.

  • You will meet with Michele once for your initial consultation (before booking) and your Strategy Session (3-hour or 6-hour options). She also prepares all reports and records a presentation of your strategy for you.

  • Between pre-work assignments and meetings, Strategy2GO requires about 9-12 hours of your time, spread across several days or weeks, as preferred.

  • We have two tiers of our Strategy2GO service, which reflect a shorter and longer Strategy Session. The investment ranges from $7,500-$12,500 depending on scope. During your application process, we’ll book an initial consultation to discuss the best fit for your business’s needs.

  • All of our services start with an application and initial consultation to ensure a mutual fit. You can apply for Strategy2GO here. We look forward to meeting you!

Not sure if Strategy2GO™ is right for you?

Schedule a Consultation »

The business coach designers trust for numbers-driven strategy and long-term, sustainable growth.

Working with Michele Williams is like getting a financial analyst, business partner, life coach, and friend-in-your-corner all at once. Her diverse yet deep background includes 10 years in financial software development, the launch of her own soft furnishings workroom, and 15+ years coaching thousands of designers to profitability.

Dive into Michele’s expertise.

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Join our email community of designers and workroom owners taking control of their financial futures.

Receive by-email coaching 2x per month, lovingly crafted by Michele. You’ll learn how to overcome challenges, step into leadership, and create a business that profits your bank account and real life alike.