If you are following along with my newsletter challenges, then you are working to determine what is critical for you and your team to complete this year. (By the way, if you don’t get my newsletter, go to www.scarletthreadconsulting.com and sign up or download any of my free offerings.) And as you are focusing on what is really critical you may be looking at a task list that is longer than your calendar has months left in the year.

Today we are going to talk about fitting your business into your life instead of fitting your life into your business. I hope you find some great take-aways to lighten the load.

With us on the podcast today is Aimee LaLiberte. Aimee is the owner of My Virtual CFO and is also a life and money coach. We are chatting about having a relationship with money – the good and the bad. Listen in as we talk about money being neutral and amoral. Afterward, leave yourself some time to reflect on how money was viewed by your family during your childhood and how that influences the type of business you run today.

When I started my podcast journey in September of 2018, I knew I would only do it if I could have the time and resources to do it well and consistently. I have now wrapped up 3 full years of podcasting and this is the start of year 4. Thank you all for continuing to be willing to listen, share, and talk about the choices that make our businesses and lives profitable. I would love for you to leave a review of the podcast on your favorite listening device. I believe there is more to be done and uncovered – so cheers to the beginning of year 4 of Profit Is A Choice.

Joining me today is Chad Smith of SideDoor. Chad is an entrepreneur with a long background in the design industry. On today’s podcast we are discussing how to monetize and streamline the ordering and procurement process by using an online tool that has digitized the order process. SideDoor can be used in a multitude of ways in your business, and I hope you are as excited about learning and considering the opportunities as I am.

Joining me on the podcast today is Misty Molloy of CoCreative Interiors. Misty began her design business a little over a year ago and has had rapid growth both in the development of her business and in her designs. After working through her financials, Misty experienced some overwhelm which lead to her getting stuck with how to move forward. Listen in as we dissect her challenge, remove obstacles, and make a path forward for her.

At some point we all need to consider hiring. But have you considered hiring for the weaknesses in your firm? In this episode we will look at how to identify the weaknesses of your firm, how to use the StrengthsFinder 2.0 assessment tool to gain clarity on what is missing, and how to choose between two weak areas to determine which position to hire for first.

Catrina Maxwell from CatMax Photography is joining me on the podcast today to talk all about how to create a successful brand and lifestyle photo shoot. Cat and I recently worked together to create my new photos and her process was top notch. I loved crafting the story lines, then taking the pictures to tell the story. Listen in as Cat shares her journey in photography and how we can take photos that allow us to make human connections.

Each firm needs a CEO. A Chief Executive Officer. Perhaps, the position does not use that label – but the work of the CEO is still needed. On the podcast today we are going to look at the role of the CEO, why it is needed, and how to protect it no matter the size of your firm.

With me today is Lesley Myrick of Lesley Myrick Interiors. Lesley is fun and has a super cool style. She is going to share with us on today the challenges of moving 3 times in 5 years and constantly restarting her business. There are some lessons learned and insight gained from these moves that can assist us all, no matter where we are in business. Listen in as Lesley shares how simplifying her offerings has been freeing and more profitable in her business, and as she shares the one big thing that helped launch her business in a new state.

Here we are, midway through the year. And the question becomes, are you on track to meet your goals? I believe that July is a great time to renew your energy and also to renew your goals with a goal setting session. Listen in as we chat about the 3 reasons to set new goals in July.

With me today is Michelle O’Connor of O’Connor Insurance Associates located in Charlotte, NC. Michelle and I are going to talk about what insurance is, and why we need it, discuss the different types of insurance available, when to get insurance, and when to make a claim against it. There are so many different types of insurance and knowing what serves our company best will allow us to make the best decisions to protect the business we are building.

Years ago, employee reviews were done yearly, and they were so very formal that most people entered with some form of fear. Even those who were high performers. Why? Because you never knew how they were going to go – and the sentiment was that the reviews were always done in favor of the company.

Listen in as I break down how to do a mid-year review with each of your team members, why this is important, and how to balance the scales between what the company needs and what the employee needs.

With me on the podcast today is Stacey Brown Randall. Stacey is an award-winning author of “Generating Referrals Without Asking”, which we talked about on episode 27 of my podcast back in 2019, and she is the host of the popular podcast, Roadmap to Grow Your Business.

Stacey and I met when we were both working together as co-authors of the book, “The Things I Learned From A Well-Designed Business – The Power Talk Friday Experts”, Volume 1.

Today, Stacey and I are going to look at our referral strategy through a layering approach. There are 6 layers, and after today you will think of planting referral seeds for your business with intention.

The last year and a half have been taxing for businesses, and for business owners. The time we used to take to create a great team culture and to do things together was changed to how do we all do things apart from each other. On today’s podcast, we are going to dig into why it is important to have fun in the workplace and how to do that in a multitude of ways. I hope you can take away a few new ideas for your team to build fun again.

With me today on the podcast is Desi Creswell. Desi is a coach focused on helping Interior Designers get out of the overwhelm and learning to live with more freedom and fulfillment. Desi is a co-author in the second edition of The Power Talk Friday Experts book produced by LuAnn Nigara and A Well-Designed Business.

Desi and I will be talking about finding focus in your business, not only in the day to day, but in the longer term as well. Stay tuned for a great conversation.

Everything we do begins in our minds. Yes, you heard that right. Our work is based on our thoughts about what we can and cannot accomplish. In today’s podcast we will discuss the mindset that allows us to upscale our design firm. Enjoy!

Joining me on the podcast today is Lane McNab of Lane McNab Interiors based in Berkeley, California. Lane had a very interesting start to her design business and some immediate success right out of the gate. In this podcast we talk about moving forward without knowing everything in advance, managing fear and risk, critical thinking, and how these elements allowed her to move forward with creating her own furniture lines. Such a great conversation and I know you will be encouraged as you listen.

Joining me on the podcast today is Morgan Mostinger of Lot35 Homes. Together, Morgan and her husband, Ryan, own 5 businesses. Morgan and I have coached together for a year, and in that time we discovered her superpower – starting businesses. In this episode, Morgan will share how she made peace with being a starter and how conquering fear allowed her to have more experiences in her personal and professional growth. I hope you enjoy the podcast.

I have seen it before. We go through a goal setting process and then move forward without continually checking to see if the goal is truly attainable and realistic. Maybe you have heard of SMART goals: specific, measurable, attainable, realistic and time bound. Today we are going to talk about stress testing our goals to check for attainable and realistic.

Joining me on the podcast today is Diane Diaz, the Lead Speaking Coach and Personal Brand Strategist with Speaking Your Brand. She works with women entrepreneurs to help them create their signature talk so they can speak with clarity, conviction, and confidence. Today we are going to talk about creating your voice, ways to use it in your marketing and personal sales cycle, as well as how to use it as a thought leader creating influence in your industry.