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The Profit is a Choice Podcast

Part of the Design Podcast Network

Owning every choice in your business is not for the faint of heart. Each Monday, join Michele Williams, strategic profitability coach for the interior design industry as she interviews guests who are taking control of their business one decision at a time to increase their profits. If you are an entrepreneur who wants to make money while working in your passion, this is the podcast for you.

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221: Niching in Your Design Business From the Start

Joining me on the podcast today is Kaitlin Brophy with Brook and Elm. What I love about the conversation that we're about to have is that it's going to be focused on creating a niche company from the very beginning, using skill sets from a prior career, and also just building a business with intentionality. So I hope you enjoy the podcast.

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056: Year One of Profit is a Choice

Wow, I cannot believe that we are a year into this podcast journey of Profit is a choice. I am not sure if you all heard my beginnings in podcasting – but I started investigating a podcast in 2016. At that time, I determined the amount of time it would take was time I did not have available – so I shelved it. Then in 2018, I was able to create sustainable time in my calendar to create and produce the podcast. And now – here we are. On this episode we are going to do a year of review and highlights – so much goodness has happened this year and I was reminded of the value this podcast has brought into the world as I looked back. 

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051: Mother Daughter Design Team

On the podcast today is Emma Carole Paradis and Kim Carole, the owners and designers of Impeccable Nest, based in Bedford, New Hampshire. They are a mother-daughter team with a love of design. Originally from a beach town in California, now in New Hampshire, they bring a Southern California cool and a New England tradition to their design.

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049: Design Psychology for True Connection

Joining us today is Monique Becker of The Enlightened Nest (and Becker Home). Monique lives with her husband and sons in rural southeastern Pennsylvania in an imperfectly-perfect Victorian farmhouse. She offers design and custom window treatments to her customers. Monique has studied the psychology of design and shares that with us today. She believes houses are living, breathing entities, and are a direct reflection of who we are as people, and who we can become. 

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038: Product Development Takes Persistence

Joining us on the podcast today is Julianne Taylor. Julianne is the Founder and Creative director of Taylor Burke Home. She is also a published author, collaborator, public speaker and business consultant to creatives. Her newest venture, Julianne Taylor Style allows her to be creative and to work with other companies to put her ‘look’ on all types of products, from wallpaper to pajamas to table top items. Julianne is sharing her story today about building her brand, a bit about licensing product and really using her creativity to express herself and make a living.

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037: Laughter Fuels Life and Business

JoAnne Lenart-Weary is the owner of the JLW Company, a decorator, home stager, instructor and so much more. She has had a career in the interior design industry for over 40 years. She founded the Decorating and Staging Academy and continues to provide assistance in building curriculum and growth strategies for the academy. JoAnne can be found at many conferences and online, sharing her vast knowledge.

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031: Art is for Everyone

Michele Seekings is the owner of SPIRE Art Services in Charleston, South Carolina.    After  26 years in the medical/pharmaceutical industry,  Michele founded SPIRE to pursue her passion for art. Michele is an avid art collector and supporter of local art initiatives including curating INTRO, an annual pop-up show featuring the area’s top 10 emerging artists.   She actively serves on the Board of Directors for the Gibbes Museum of Art as the Chair of the Visiting Artist Program.  Michele is also involved with local organizations such as Historic Charleston Foundation, the Preservation Society, and Spoleto USA.   

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022: Diving into the Deep End of Business

Lindsey Cheek is the owner, principal designer, and creative director for Gathered Group located in Wilmington, North Carolina. Lindsey’s work has been featured in Southern Living, HGTV magazine, Martha Stewart Magazine, The Huffington Post and many more. Lindsey shares with us how her business took off quickly after using photos of her personal home renovation and how this meant diving into the deep end of business quickly!

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021: Possibility Understood

Diane Preston, Owner of Diane’s Interior Creations, has over 23 years of experience creating custom window treatments and soft home furnishings. She values customer service and educating her designers to be successful in the workroom and with their clients. Preston lives in Murfreesboro, Tennessee and enjoys having her son and daughter in the business with her. Diane shares with us the possibilities for success in a workroom that she did not know were even reasonable when she started.

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018: Sustainable Design Through Connectedness

Renee Carman is the owner of Mandeville Canyon Designs. Their philosophy is to design in balance with nature. They carefully weave a refreshing collection of color into the five earth elements further reinforcing their unique style by using renewable resources and tapping into the wealth of local artistry. Since 2004 Renee and her team have specialized in interior and exterior design with a special emphasis on Biophilic design. The company also has a strong social conscience and looks for opportunities to volunteer in the local community and beyond.

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013: Showhouse Savvy Make a Plan from the Start

Lauren Davenport Imber is an Atlanta-based interior designer that works with clients to transform high-end residential and commercial spaces into livable, chic spaces. Lauren is known for her timeless style and attention to detail, creating projects for clients on time and within budget. Her work has been featured on multiple platforms including HGTV and was recently named as an emerging designer to watch by Atlanta Homes & Lifestyles. In this episode we look at the profitability of working on show houses.

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