060: Trust is What You are Selling


060: Trust is What You are Selling

with Michele Williams

On today’s podcast we are talking about trust. What is it, how to tell if you have it, and why it matters.

Topics Mentioned:

  • Trust

  • Fear

  • Confidence

Listen to the Episode

Thoughts from Michele:

  • Confidence is built on us trusting ourselves.

  • Because your client is really engaging with you when they trust you.

  • I trust my support team because they are focused on the same things I am.

  • Acknowledging what you trust builds confidence.

  • Once trust is broken it is difficult to get it back.

  • We need to use common sense as we navigate business.

  • I constantly work on building products and processes I can trust. And it takes time.


  • Email: Team@ScarletThreadConsulting.com

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  • Instagram: @ScarletThreadATL

References and Resources: